94.8 can be applied to every stage of the lifecycle, in every country, across primary and secondary care and in each therapy area, even specialized therapies such as CNS and Oncology.
Able to adapt to an unparalleled range of market conditions and locations, 94.8 delivers specific information to give you data-driven and easily actionable recommendations that uncover the true drivers of the market you’re in.
- Optimize your marketing and sales programs to increase market share over competitors
- Allocate budgets to channels, see expected revenue from that allocation and choose the optimal allocation for maximum revenue gain
- Boost your sales and bottom line performance
- War-game an infinite number of scenarios to individually manipulate the level of effort/resources placed behind every attribute using the new 94.8 Portal
- Understand how each manipulation affects market share, for both your brands and competitors and across countries and portfolios