The Portal Budget Allocation for a brand across channels has been so well received, we have been working away round the clock and have now extended this to include multiple brands in the same therapy area. If you, for example, have multiple brands addressing Breast Cancer, this tool will show you how to allocate your budget across these brands, and across channels within each individual brand, for optimal revenue results for your company. Or perhaps you have multiple drugs for Diabetes and wish to decide how to allocate resources across these…. this is the tool for you.
We have not released this on the main portal yet as we are testing it with real client data first. However, if you are one of our clients with a live project with us currently, and wish to test it, let us know and we will give you access to it on our development server to test.
Should you have any questions, be interested in knowing more or seeing a demo, please contact Angela Porteous to arrange a convenient time.