Are Managed Care a Priority Target for Your brand?

Pharmaceutical marketers are expected deliver more profits from constantly diminishing budgets and it is not just the physicians and patients that make the decisions. Managed care have significant influence on which brands get prescribed. Pharmaceutical marketers must use analytics to understand how to get more leverage with this group for their brand.


Optimize Managed Care Promotional Return With the Most Sophisticated Tools Currently Available

94.8 analytics provides a solution to these issues that has the highest degree of accuracy found in the market today. 94.8 analytics is a sophisticated system that identifies the components of the managed care communications program currently (not historically) driving market performance with that group, then calculates optimal promotional mix and budget allocation and tests the results to validate approach. From this you will:

• Know where, when, how to spend your managed care communications budget to gain an edge
• Match managed care marketing strategy to your brand and company's best economic returns & capabilities
• Change the process from one based on the past to a dynamic, forward-looking strategy
• Ensure that the analysis is part of a comprehensive cross-functional process
• Integrate into management systems to allow rapid response to internal and external change
• Give senior management the confidence to support a brand with the right resources

Case studies available upon request.

Are You On This List?

• VP Sales and Marketing
• Sales and Marketing Directors
• Commercial Directors
• Business Unit Managers
• Business Analytics Managers
• Business Intelligence Managers
• Group Brand Managers
• Senior Product Managers
• Senior Brand Managers

Receive Case Studies

CONTACT US TODAY FOR YOUR FREE CASE STUDIES AND DEMONSTRATION OF 94.8 ANALYTICS IN ACTION WITH REAL PHARMACEUTICAL BRANDS.

Why Invest in These Analytics?

Independent research on our system showed an accuracy of 94.8% over several years.

Even if not budgeted for, the system pays for itself with the ongoing rise in market share from appropriate focus and allocation

You get a few key specific actionable recommendations that will have maximum impact on your managed care inflence over next 6 months

Eularis analytics offer brands the bottom line facts: which messages, which specific sales and marketing activities (e.g. sales, advertising, journal write-ups, CME, patient programmes etc) are truly impacting a brands prescription sales - how much - and how should the marketing mix budget be allocated for maximum $ results moving forward.




CONTACT US TODAY FOR ANY FURTHER INFORMATION ON ANY ASPECT OR TO SCHEDULE A MEETING FOR A DEMONSTRATION.

'The 7 Secrets
That Every Pharmaceutical Marketing Professional
Has To Know To Survive in 2008'

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What Our Clients Say

"Powerful stuff. In my 20 years of marketing I have never seen such valuable data."
Specialist Team Leader, Pfizer

It provides a level of insight which has been difficult to obtain using existing tools. The team were impressed by its ability to predict market share movements based on mix investment decisions.
Brand Manager, GSK

"The analytics from Eularis, in combination with their analytics products, have provided a foundation for many of our corporate performance metrics as well as our brand marketing ROI metrics."
Senior Vice President, Pfizer